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  REACHING MORE THAN 25,000 REAL ESTATE PROFESSIONALS    AUGUST 2007 VOL. 31 ISSUE 08   

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That Consumer Connection is Crucial to Our Business
Have you ever stood in line for what seemed to be an eternity of wasted minutes while thinking to yourself, "once I get out of this place, I will never, ever return?" 
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Making Your Customers Happy is Not Enough
What's the difference between a traditional customer and a customer as a partner? About five times the business.
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Customer Compliments & Complaints
We asked several managers for the top three compliments and the top three complaints they receive during and following a real estate transaction.
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The Anatomy of a Lead: Turning Leads into Closed Sales
With the proliferation of lead generation firms, particularly in the online community, brokers and agents have access to an untold number of vendors. Thus, the dilemma today is not how to obtain leads, but rather how to convert them into customers and, ultimately, closed transactions.
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Can You Handle Negativity?
Dealing with criticism and rejection is a key component of business success.
How do you react when told you should have handled matters differently? What do you do when the listing goes to someone else? How do you respond when someone calls your actions into question?
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Greater Houston Housing Prices Continue Upward Trend
Houston continues to carve its own niche in real estate trends this month with single-family home sales in June declining compared to the same month last year, while prices continue rising.
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2007 Realtor Expo 2007 Jungle Adventure
Make plans to attend Realtor Expo 2007!
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Win an Audi at Realtor Expo
Amy Bernstein of Bernstein Realty won the use of an Audi for the weekend at a recent HAR event. You can win an Audi at Realtor Expo on October 11, 2007.
HAR and Millennium Audi located in north Houston have partnered together to bring you a once in a lifetime opportuntity!
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HAR School Finder Makes a Comeback with New and Improved Features
After a brief absence (to some it seemed eternal), HAR School Finder is now available on HAR.com. Unfortunately, after the attack on HAR.com, School Finder had to be developed in a new programming language to meet our new security standards.
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Notice from City of Houston Sign Administration
Bandit signs are lightweight, inexpensive advertising signs that are illegally placed on public property or in the righ-of-way. Sign Administration is responsible for removal and enforcement.
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New Smoke Detectors Disclosures
Summary of Fire-Safety Disclosures
There are several new seller disclosure requirements which take effect on September 1, 2007. One area of new disclosures concerns broader, expanded disclosures for fire-safety equipment - including SMOKE DETECTORS.

There is also a new TAR Seller Disclosure Notice (already in print as of July 2, 2007) which includes the new statutory-required disclosures.

 The following summary and analysis will address the new fire-safety disclosures and potentially troubling issues surrounding the use and application of the new Seller Disclosure Notice.

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And the Survey Says…
HAR released the 2005 HAR Survey of Home Sellers & Buyers last year to great acclaim, and each month we are highlighting one of its findings.
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Make Sure Your Advertising Complies with MLS Guidelines
MLS rules provide for brokers and agents to utilize information obtained from the MLS in their advertising to the public but there are a number of restrictions and considerations to take into account before you include MLS listing information in an advertising piece.
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Managing Multicultural Teams
Direct versus indirect communication. Communication in Western cultures is typically direct and explicit. The meaning is on the surface, and a listener doesn't have to know much about the context or the speaker to interpret it. This is not true in many other cultures, where meaning is embedded in the way the message is presented.
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Ground Breakers
HAR is introducing a new monthly feature to the Houston Realtor® called "Ground Breakers."  "Ground Breakers" will showcase the new communities and news from our builder and planned community advertisers.
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Dos and Don'ts in Dubai
The Middle East is one of the top regions of the world that contains active buyers of U.S. real estate. This month we are focusing on Dubai.
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You Never Know Where Your International Clients Will Come From
A number of years ago we had a nice home on the market for lease in a great neighborhood. A lovely European couple viewed the home with their agent and presented a lease. After the lease was negotiated and signed, who shows up with a huge, and I mean huge, laundry list of things she wanted done to the home before this foreign couple moved in?
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Quality Service Certified
Are you Quality Service Certified like these members?
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Counting is What Counts
This is, indeed, an exciting time to be aboard the American real estate industry. The final quarters of our seemingly endless transition period are waning.
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Pass the Community Choice in Real Estate Act
With the passage of the Gramm-Leach-Bliley Act in 1999, Congress affirmed a long-standing commitment to separating banking and commerce. In this historic statute, we created a framework that permits financial institutions to engage concurrently in banking, securities, and insurance.
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2007 TREPAC Investors
Have you donated to TREPAC? All investments as of July 6, 2007.
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August Commercial Calendar
Check here for the August Commercial Calendar.
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Realtors® Score Victory in Senate Appropriations Committee
The United States Senate Committee on Appropriations adopted an amendment to the FY2008 Financial Services and General Government Appropriations Bill that permanently prohibits national bank conglomerates from engaging in real estate brokerage and property management.
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Q. When will I receive my $35 orientation refund?
When you attend HAR orientation, you are given the option of either donating your deposit to the Texas Real Estate Political Action Committee (TREPAC) or receiving a refund.
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Relocation: Always on the Move
If you like referrals but don't like the referral fees, maybe this is an article for you,

You may not like the ever increasing referral fee, but you do like the commission which the business provides.
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With Our Deepest Sympathies
With our deepest sympathies we announce the passing of these fellow Realtor members.
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The iPhone – Is it Realtor® Ready?
(Photo courtesy of Apple)
By now, everyone has heard the buzz about the long-awaited iPhone from Apple. Riding high on the success of the iPod and iTunes music store, Apple is making a claim to revolutionize the portable phone industry.
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Three Things You Didn’t Know About E-mail Marketing
It gets harder every day to send legal marketing e-mails to customers or clients. Spam filters, ISP restrictions, and consumers very sensitive about protecting their e-mail addresses mean your message must navigate a minefield to get to its intended recipients.
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