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| Technology |
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| You can take great photos in six easy steps |
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If you are serious about being a successful Realtor® you cannot afford to ignore the importance of online marketing. At the cornerstone of any online marketing strategy is the necessity of uploading digital images to the MLS system for each property you list.More
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| July 2004 |
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| Keep track of the area networking meetings |
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Building strong relationships with other Realtors® is just as important as building a solid client base. In the real estate industry it is crucial to network with fellow Realtors and with the general public.More
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| July 2004 |
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| HAR Web Site Earns Second National Award |
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Congratulations to The Houston Association of Realtors'® Technology Department.More
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| May 2004 |
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| Improved Lead Tracking System Unveiled |
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As Realtors® become increasingly dependent on an online presence to showcase property listings, receiving and responding to leads generated by online consumers takes on greater significance than ever before.More
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| May 2004 |
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| Why Wi Fi? Wireless Fidelity is Viable Option |
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The high availability of High Speed Internet access through cable modems and digital subscriber lines (DSL) has spawned a virtual explosion in the computer-networking arena.More
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| May 2004 |
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| E-marketing and Tempo Courses for Advanced Users |
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For those of you who have mastered the basic Tempo skills, I recently designed a new series of hands-on workshops entitled Tempo S.O.S., which stands for "Sharpen Our Skills." More
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| March 2004 |
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| What Class When? |
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Assuming you have basic Windows, Internet and e-mail skills, here is a suggested order of taking some of the HAR Real Estate Technology classes.More
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| March 2004 |
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| The Computer Graveyard |
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I once thought there was no such thing as a computer graveyard. Surely some of these items will be useful again one day, but a few years ago reality hit.More
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| February 2004 |
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| Where’s the Wi-Fi? |
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If you’ve already embraced Wi-Fi, you know the advantages of wireless technology.More
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| February 2004 |
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| Generating More Accurate Search Returns in Tempo |
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"How do I find thee? Let me count the ways.”
Learning to use the wildcard in Tempo can make the difference in taking a listing or finding the right property for your buyer.More
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| January 2004 |
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| Online Technology Resource Center Now Available |
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HAR proudly brings technology help to you 24/7 with its new Online Technology Resource Center. Here you can find out about all of the free tools offered through HAR, TAR and NAR. More
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| December 2003 |
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| VOW Deadline Delayed |
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The National Association of Realtors MLS Policy Committee today voted to allow local MLSs to delay adoption of their own virtual office Web site rules until July 1, 2004.More
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| December 2003 |
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| Technology Plan for Agents |
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After my classes, it is not uncommon for agents to ask what classes they need to take. So much depends on their current skill level, that I decided to a create plan and include certain skills that should be mastered before moving onto other courses.More
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| November 2003 |
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| Forgotten Technology |
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I have decided that us "old" people know more "technology" than the younger one these days. They don't know what is what like actually have to get up from the chair to change TV channels. More
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| November 2003 |
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| Tips for Auto-Notification in Tempo |
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Auto-notification is one of the most productive tools in Tempo and learning this skill could really set you apart from the competition. More
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| October 2003 |
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| Tempo Tidbits |
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Does your Tempo connection seem to be moving in slow motion? To correct the problem, try the two handy tips below.More
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| September 2003 |
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| NAR Survey Shows Growing Web Use |
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Nearly three out of four homebuyers now use the Internet as a tool when searching for a home, and those who use the Internet are more likely to use real estate professionals, according to a new survey by the National Association of Realtors®.More
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| September 2003 |
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| Making You a Star |
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If you have a HAR Realtor® Web Site or HAR Enhanced Company Web Site, then you receive a monthly STAR report from HAR outlining the number of times potential clients viewed your listings and numbers of leads and referrals (click-thru) from HAR.com.More
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| August 2003 |
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| Let the Web Do the Work |
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In May alone, HAR.com received more than 190 million hits and registered more than 1,039,300 visitor sessions. Additionally, 238,381 were unique, individual viewers searching for a home, while the average sticky time that these viewers researched homes was 28 minutes.More
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| July 2003 |
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| Online Marketing with E-Mail Signatures |
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The signature accompanying your e-mail messages can be your most powerful marketing tool, especially since it is free advertising about yourself and your Web site. More
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| June 2003 |
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| Do You Know? |
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Do you know all you need to about Tempo, E-Marketing, E-Mail and Outlook? Marsha provides some thought provoking questions that will help you measure your knowledge.More
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| May 2003 |
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| Tempo Tips and Suggestions |
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It is now several months into the new Web-based Tempo system, and after visiting with many offices and agents, I have compiled a list of Tempo tips and suggestionsMore
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| April 2003 |
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| Four Guidelines to a Productive Web Site |
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Have you ever surfed the Web as a consumer? Pretend you are moving to Houston and want to preview homes on the Internet. Are you first going to look for homes or are you going to look for an agent? More
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| March 2003 |
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| ‘Twas the Month After Tempo |
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HAR's resident poet, Marsha Mitchell, has created another one of her memorable poems.More
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| February 2003 |
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| Finding Your Listings on the Internet |
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Every night HAR sends Multiple Listing Service inventory and pictures to other third party vendors for display on the Internet. It is up to each vendor as to how often their site is updated, the format of the display and how many pictures are featuredMore
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| February 2003 |
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| Technology for the Veteran Agent |
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Learn what a Realtor must have to survive in the high-tech world of real estate. More
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| January 2003 |
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| Developing an Online Marketing Strategy |
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Marsha Mitchell provides the first step to creating your online marketing strategy. More
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| November 2002 |
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| Choosing the Right E-Mail Address |
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If it is not already, your e-mail address will soon be one of your most valuable marketing assets.More
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| October 2002 |
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| SUPRA e-Key Upgrade is Here |
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In response to customer requests, Supra will launch a new listing format that will increase the number of listing selections offered, as well as offer expanded search capabilities. More
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| September 2002 |
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